Privacy Policy
Effective date: June 30, 2026 · Last updated: June 30, 2026
1. Overview
AvatarAgency ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your choices regarding that information when you use our website and AI avatar services, including Ethica.
By using our service, you agree to the collection and use of information as described in this policy.
2. Information We Collect
Account information: When you register, we collect your full name, email address, and a hashed version of your password. We never store your password in plain text.
Conversation data: We may log the content of your conversations with AI avatars to improve service quality, monitor for safety, and provide customer support. Conversation logs may be reviewed by authorized AvatarAgency personnel.
Usage data: We automatically collect information about how you interact with our service, including pages visited, session duration, browser type, operating system, and IP address.
Payment information: If you subscribe, payment details are handled directly by our payment processor. AvatarAgency does not store full credit card numbers.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and improve the service
- Authenticate your identity and manage your account
- Send transactional emails (account confirmation, subscription receipts)
- Respond to support requests
- Analyze usage patterns to improve product quality
- Detect and prevent fraud or abuse
- Comply with legal obligations
We do not sell your personal information to third parties.
4. Third-Party Services
We work with the following third-party providers who may receive or process your data as part of delivering our service:
- Google Analytics 4 — website analytics and usage measurement
- Cloudflare — content delivery, DDoS protection, and access control
- Napster API — powers the real-time AI avatar conversation engine
- Payment processor — handles subscription billing securely
Each third party operates under its own privacy policy and data practices. We encourage you to review their policies.
5. Cookies & Tracking
We use cookies and similar tracking technologies to maintain your session, remember your preferences, and gather analytics data. You may disable cookies in your browser settings, though some features of the service may not function properly without them.
We use Google Analytics, which sets cookies to track usage. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
6. Data Retention
We retain your account information for as long as your account is active or as needed to provide the service. If you delete your account, we will delete or anonymize your personal data within 30 days, except where retention is required by law.
Conversation logs may be retained for up to 12 months for quality assurance and safety purposes.
7. Data Security
We implement reasonable technical and organizational measures to protect your information against unauthorized access, loss, or misuse. These include encrypted connections (HTTPS), hashed password storage, and access controls.
No method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
8. Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Correct inaccurate data
- Request deletion of your data ("right to be forgotten")
- Object to or restrict certain processing
- Data portability — receive your data in a machine-readable format
To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
9. Children's Privacy
Our service is not directed to children under 18. We do not knowingly collect personal information from anyone under 18. If you believe a child has provided us with personal information, contact us and we will delete it promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify registered users of material changes by email or by posting a notice on our website. Your continued use of the service after changes are posted constitutes your acceptance of the revised policy.
11. Contact Us
If you have questions or concerns about this Privacy Policy, please contact us at [email protected].